February 2008 Archives

The following interview is with Dean Bubley who is the the Founder of Disruptive Analysis, an independent technology industry analyst and consulting firm. It took place on the 29th January 2008 - yes I know I am a little late getting it out the door! Dean will be delivering one of the keynotes at eComm next month.

The Audio may be downloaded here in MP3 format (64 kbps, 28 Meg). The run time is 1hr 2mins.

Lee: So today I'm sitting -- I keep saying that actually, I'm sitting with blah-blah-blah, and I'm not sitting, because you're there and I'm here and we're on Skype. So today I'm chatting with Dean of Disruptive Wireless. Dean, can you tell me why you think eComm is important?

Dean: I think it's going to be a really interesting event, because every day I hear a huge amount about new and potential ways of using communication. And to be honest, I would rather filter them myself. As an analyst, my job is to try to wade through reams of possibilities, of pitches from all sorts of different companies, and being able to hear it outsourced and decide what I think is real, what I think is reasonable and what I think is unrealistic is very valuable. And I think it should be a fascinating events to actually see things put into context against each other. And there may well be a bunch of things which surprise me, positively and negatively maybe.

Lee: Okay. So, Dean, you're coming along as some kind of filtering critic, then. So I look forward to that. You are going to be speaking on a topic entitled "Who Controls Wireless Access: Carriers, Internet Players or the End User?" Can you give me a very brief outline of that?

Dean: Yeah. I mean, essentially this is looking at the realistic change for some of the more utopian ideals of mobile and wireless communications to become real.

Why utopian? I mean, there are an awful lot of people who refer to openness, who are looking to regain control of their own sort of mobility rather than leaving it in the hands of licensed mobile operators and carriers.

And up to a point, I can certainly understand why that's desirable; it's never good to have an unnecessary middleman between you and what you want to achieve.

On the other hand, we're in a practical hand. There are areas where services make sense. There are areas where things like licensed spectrum make sense, as well as unlicensed spectrum.

The fact is that the world has benefitted from several billion people using cellular telephony, for example, despite the fact that it's being controlled in a fairly rigorous way by the mobile operators. An interesting question is whether that will continue as you go forward with the advent of new wireless technologies, whether it's Wi-Fi meshes or WiMAX and various 4G and 3.5G technologies coming fairly soon. And then on further on the horizon, you've got things like software-defined radio. And there's a whole set of issues around policy, technology, end-user behavior and regulation, all of which intersect to determine what the mix is going to be of personal control versus perhaps carrier control. And then, of course, you've got also the Googles of this world coming into the marketplace, as well.

Lee: Well, when I listen to that, I hear two things. Carrier control, to me at least, means investment in networks. Now, we have a global, ubiquitous GSM network. I can be reached anywhere on one number, huge value. But at the same time, the application has remained static. As I think Norman said the other day, voice has pretty much followed the same paradigm the past 100 years and the huge disappointment, frustration and, to be honest, anger, has been the lack of innovation. And if the operators keep control of that access network, then the problem is, innovation will remain stifled. So do you feel that - I need to watch here knowing the consulting work you do -- can you comment on, as you called it, the middleman stiffling innovation there, the mobile operator?

Dean: Well, I think first is, you need to separate out the access from the core and the applications. I think that as long as there is sufficient competition in the access network, you will tend to get increasing levels of openness, and indeed this is what you're seeing now. In a lot of countries, there are now flat-rate data plans, you're seeing the opportunity to use 3.5G to LGs like HSPA, Wi-Fi, perhaps WiMAX in some countries, multiple operators; and there you tend to find that you will see access become more open. In some places, it will need a bit of a regulatory kick. And certainly there are enough places now that you can just use a mobile-operator service to get to whatever capabilities you want, whether on the web, in a corporate network or in the operator's own domain if they have a particularly good service.

Now, what you also then have though is openness on the device side and in the core and application layer. I'll talk about the device layer in a minute, but the core and application later, there is clearly a lack of innovation and sort of the proposed solution of IMS, if anything, exacerbates the problem in my view. It's very, very difficult for innovators to develop to IMS as a platform in the way that they do for the web. There are lots of interoperability issues; model of the standards are there. The idea of two men and a dog in a garage somewhere is more likely two men and a dog and a thirty-person legal department if you want to get a service adopted across multiple networks.

So I think that there's certainly some issues there. And to be fair, the carriers themselves are recognizing limitations. It's notable that IMS has had very little traction among cellular operators thus far, because they don't understand what the business model is. You know, frankly, voice works fine on circuit switched in most cases. And other things like IM and video-sharing are sort of almost prototype applications rather than revenue-generating ones.

So I think there is definitely a gap for innovation. Interestingly, some of the operators, the more forward-thinking ones, are looking to enable that by perhaps exposing their communication capabilities as APIs to third parties. I'm thinking about BT playing around with a thing called Web 21C and the Canadian operator Telus and others who are at the early stages of this. But it is early days.

It's also worth saying that on the device side, there is an interesting tousle around openness of devices. Some mobile phones are locked to a specific carrier. It varies hugely around the world, though. Roughly 50% of phones are sold through carrier channels or are carrier customized, and about 50% are sold separately. So if you go to parts of Asia, for example, you'll buy your SIM card from one shop and your handset from another. In North America and Japan and Korea and, to a lesser degree, Western Europe, that's historically not been the case, especially where handsets are subsidized, if you want to use that word, by the carrier. You could make an argument that if you're give a subsidized phone, it gives the person doing the subsidy, the operator, some sort of legal or moral authority to limit what you can do with it, whereas if they basically said, "Well, if you want to pay full price for the phone, then you can use it how you like; but if you want a free one, then you use it on our terms."

So I think we're going to see some interesting developments over the next 18 months here with a lot of carriers at least appearing to support greater levels of openness.

Lee: Okay. It reminds me of the comment that Martin Gaddis made about the Amazon book reader [Kindle], that it comes with connectivity and it's --

Dean: Yes.

Lee: -- pretty much an application tethered to connectivity and an application --

Dean: Hmm!

Lee: -- pretty much the same way voice and SMS are connected; you know, it comes with --

Dean: Yes.

Lee: -- connectivity and the apps. So if we subsidize a handset, the argument can be made to some degree that we can dictate what applications run. So I think you're correct in the use of the word "tousled" there.

As an end user, I want to see the explosion of innovation we saw in the '90s around the World Wide Web and the PC, and I want to see that end up in a handset, because a handset has far more opportunities because it's on you all the time, it's a personal device and all the other things that we know and I won't elaborate on.

Dean: Yeah. I agree in principle that there ought to be a mechanism for the type of viral adoption of cool new stuff that we see on the web. If you think about the first time you saw Google Earth, Facebook or whatever your favorite thing is. You probably on something like Google Earth, if you're like me, you probably wasted about three hours playing around with it and then emailed it to your friends, irrespective of what service provider they have, you emailed them "You need to get this now." And the thing is, there's no way you can do that in mobile at the moment.

You can't come across something cool and then tell your friends about it, because you think, "Well, what phone have they got? What network are they on? Are they on 3G, are they on 2G? Are they on CDMA, are they on GSM?" and so on. That mechanism for viral adoption isn't there. The mobile phone isn't the vector for the virus [sic: viral adoption] yet.

Now, that's partly down to the operators; but to be honest, it's also partly down to the nature of the handsets. There is huge fragmentation in handset operating systems. I've got a 3G phone where I've switched the 3G off on it to save battery, for example.

It's very difficult to predict what everyone else's capabilities are, and that makes it very difficult for innovators.

Lee: So it may be jumping ahead in what I wanted to cover with you. But are you able at this point to pass on any comment on the Open Handset Alliance's Android?

Dean: I have to say I haven't had as much information about how they're going to achieve what they want to achieve as I would've liked. I think to me at the moment, it's not much further beyond the stages of yet another platform in my eyes. Yes, I know it's Google, so you have to make allowances; but you essentially are dealing with a company which is run by idealists with lots of money, so they're in a position to make things happen. And it does seem to get support from a lot of people. But on the other hand, for that matter, so does Symbian and so does Linux and various other platforms for handsets, and fundamentally you can't escape the fact that 35% of the world's phones are based on plain, old Nokia Series 40 feature-phone platform. And it seems that large chunks of the world are quite happy with with very, very closed phones, not even like lock-down Smart phones, but basic phones which do voice, SMS and have an alarm clock.

Lee: (Laughing.) Dean, you always make me laugh. So

Dean: Yeah?

Lee: when you spoke, picking up on an earlier point you had that you touched across, can we go on the record and say, "Dean says that IMS is dead in the water"?

Dean: No, I don't think it is dead in the water. I think it's certainly not being deployed in the way that it was first envisaged by the 3GPP. It's deeply ironic that, in fact, the early implementations of IMS have not been mobile at all, but have been used for fixed voice over IP and also by some greenfield WiMAX operators. That's certainly not what 3GPP had in mind when they standardized it.

Bits of IMS are being deployed for certain things for certain operators. It makes sense in terms of consolidation of core networks. If you're an operator that's historically on multiple IP networks and you want to blend them all into one, it's an off-the-shelf blueprint about how to do it, and that may be easier than starting with a blank sheet of paper.

But there are certain elements of IMS which are not fully standardized or people haven't decided how to use them, say, particularly there's an element called the HSS, which is the subscriber data store, and at the moment that's not going anywhere very quickly. Conversely, some of the security functions and just some of the ways they sort of scale up session-based services, there are some upsides. But I certainly think the original IMS vision certainly has undergone an awful lot of rework.

So I wouldn't say it's dead in the water.

But it's sort of morphing into the more general web services, IP and IT space. I think if we come back in two or three years' time, there will be bits of network elements which are identifiably IMS elements; but I don't think we'll see too many people with a complete end-to-end IMS here and particularly not a standalone IMS.

You'll find that people are blending applications from a variety of sources. So essentially you've got Internet applications, you've got enterprise applications, IMS, you have maybe TV, old 2G and intelligent-network stuff which still works and various other sources, service/delivery platforms, and they're all having to be blended in some sort of network middleware with gateways here and sort of other interoperability platforms there. So I think we'll end up with a real mix at the end, to be honest, but not pure IMS.

Lee: You just said that the home subscriber server is not going anywhere, and yet it's the essential IMS component, would you not agree?

Dean: No, I wouldn't say it's an essential IMS component. The issue is that the HSS, no one is really sure what data you want to store in there, whether it's going to be centralized and distributed. If you think in some scenarios, if you were going to run every piece of subscriber data, you'd have things like people with mobile TV, there's useful information about how often they switch channels; but do you really want to create some huge data warehouse which has everything from your address and your billing details right through to just sort of whether you flip between adverts in the break on a mobile TV or sort of what the search terms are on the web or just too much subscriber data. And different applications want access to different subsets of it, and so it's almost impossible to try and standardize what would go in an HSS and what would go elsewhere.

Lee: Okay. I see how it's a huge obstacle personally to standardize what's in it, and from what I had heard you can't even put small amounts of data in it, because nobody would agree to extend it at all. People have been lobbying for that now because not even small amounts could be added in a custom fashion, too.

Dean: Well, it's one of those areas that's horribly political, and I think that's one of the reasons why, if you like, the full IMS is slow. That is one of them. There are some other issues around things like prepaid billing or online charging, it's called. There's issues about interoperability between IMS and non-IMS applications.

There's something that I've done a little research on around the lack of IMS handsets and the lack of IMS handset standards or specifications.

So as I said, there's pieces of the puzzle which are there and which are useful. I don't think the whole thing is going to disappear; but at the same time, the original vision of IMS doesn't appear to be realistic unless perhaps you're a greenfield operator or an operator which has such tight control over its own ecosystem that they can enforce whatever they happen to like without worrying too much about interoperability and standardization.

Lee: I'm going to ask you hopefully for a yes or a no answer to this.

Dean: (Laughing.)

Lee: Is IMS a telco savior in terms of ensuring continuing revenue far into the future?

Dean: No. I think that it's possibly a telco savior in terms of costs and cost management, though. If you look at the way that, say, BT positioned its business case for 21CN, its next-gen network, which isn't quite IMS, but it's sort of IMS-ish, certainly the way they've positioned it in the financial market is ... I can'tremember exact numbers, but roughly speaking it'll cost us £10 billion pounds and it'll save us £1 billion pounds a year in OpEx. Anything we get on top of that in new-services revenue is a bonus --

Lee: I have to add in, it doesn't use IMS.

Dean: Yeah. I'm paraphrasing Lee, that type of ... there is an argument that some form of IP NGN to carriers is essential to manage costs.

Lee: NGNs don't need any IMS standards.

Dean: They don't need any; but what I think you're seeing is that an increasing number of them are IMS-like. So you do have organizations like TISPAN, ETSI TISPAN, which is converging the 3GPP view of what constitutes an NGN. And it will be different in certain areas. But I still think that the underlying trend is towards some form of standardized IP architecture which is suitable for carrier business models. And on top of that, there will be also overlaid more Internet web services-like approaches to business.

Lee: Okay. So what I was supposed to be asking you about today was about wireless technologies. I did'nt intend to get stuck into the IMS thing; but as you know it's a major point, because it's really a hinge point, a lynchpin, actually, of the traditional telecoms industry.

Dean: Hmm.

Lee: So I've been meaning to ask you about the wireless technologies.

Dean: Yes.

Lee: You know about WiMAX, LTE, you know, Long-Term Evolution; Wi-Fi mesh, 4G, UWB, software-defined radio, High-Speed Data Packet Access and so on.

Dean: Yeah.

Lee: So would you just do a sweep of those technologies?

Dean: Right, okay. And this is going to be sort of a personal and Disruptive Analysis view of the world. Okay, WiMAX start off. WiMAX seems to go through waves roughly every three to four months of optimism and pessimism of the, oh, yes, it is; oh, no, it isn't.

My general view is, WiMAX will be important for non-phone devices, and so I'm thinking here of devices that might be PDA-type, they might be PCs, they might be games consoles; roughly speaking, things with large screens and large batteries.

The big question around WiMAX is around spectrum availability and how much spectrum and what type of spectrum it can use. In the U.S., you have 2.5 gigahertz. In various parts of the world you have 3.5 and maybe 2.5, which are great for fixed or outdoor uses, but have a problem and don't go through walls very well. So either need to have some sort of indoor-coverage solution like a femtocell or revert to Wi-Fi indoors, and that's an issue.

LTE, Long-Term Evolution, seems to be coming out as the medium- to long-term winner in this sort of war in what we generally call the pseudo-4G stakes. At the moment, there are no official 4G technologies, because it hasn't been defined yet; but there's lots of both marketing 4G and also what might be termed real candidate technologies for 4G, to be considered for 4G status. An LTE is probably the frontrunner there.

There's a lot of tests ongoing. LTE in theory offers extremely high speeds and efficiencies coupled with mobile operators working on a thing called NGMN, Next Generation Mobile Network. They appear to be trying to sort some of the ecosystem problems upfront so that both the network and the handsets and the transport infrastructure are all being developed at the same time. I'm expecting it to start appearing commercially in maybe one or two things at the end of 2010 with bigger pickup in 2012, 2013. It's not going to be easy, though, and I think there's going to be a lot of challenges that crop up in the early sort of trials and test beds that need to be fixed.

Wi-Fi mesh, I've been a deep skeptic of Metro Wi-Fi, in particular, for the last couple of years. I just don't see it as a useful medium for anything other than fairly boring applications like municipal collection of traffic-warden data or maybe CTTV cameras.

There will be some uses for it, but I don't think it's going to be around person-to-person communications. You've got a big problem with Wi-Fi meshes that Wi-Fi meshes tend to be outdoors and, once again, you have an issue of the outdoor network and the indoor network don't play together very nicely.

4G, as I said, I mean, at the moment there's lot of things using the term 4G; no one actually has precisely defined what it constitutes, but roughly speaking, I mean, anything that crops up from 2012 onwards, really.

I think there's a lot of challenges with the radio network, again on spectrum issues and these handset issues that need to be resolved. And I think initially it will be data applications, although interestingly you also run into the issue that any voice on 4G has to be Voice over IP because it's expected that they will be all IP networks.

UWB, Ultra-Wireless Broadband if I remember the acronym correctly, is one of those things that people talked about for a while. My understanding is that it's most likely manifestation is going to be in short-range communications, a sort of very far Bluetooth type use case.

At the moment, it seems to be going very safely. It's not something that people are talking to me about very much at all. I can see it having relevance perhaps in the home for distributing video signals around the home and, as I said, this sort of more familiar Bluetooth-type usage caters or sharing data between devices. I don't see it as a wide-era technology.

Software-defined radio is one of those things which needs to be defined itself rather more carefully. In theory, you have a chip on a handset or in the network which can reconfigure itself to deal with multiple protocols, multiple technologies, multiple bands; but it's not as easy as that.

Firstly, that tends to use a lot of power. Secondly, you have a whole range of issues to do with regulation, tests and measurements and sort of what are the protocols by which the software defines new radio types. How can you be sure that a given radio type is permissible in a given country, or is it licensed or unlicensed spectrum? You see SDR used in military radios, and I suspect you'll start seeing it in the mobile infrastructure first where power is not so much of an issue. I have my doubts whether it will appear in its full inclination on handsets for quite some time, although you might see certain components become a bit more configurable perhaps with the radio side of the handset first, where you've got maybe filters which can adjust their characteristics or amplifiers.

3.5G, whether it's sort of HSPA or the CDMA/EVDO, Rev A and beyond, they're the real world now. There is a rapid growth in the uses of 3.5G technologies, particularly for PC connectivity at the moment. There's a huge ramp-up of sales of things like 3G modems, either in some cases built into PCs, but increasingly just sold as a standalone HSDPA or HSUPA dongle USB modem. I know that they're growing incredibly quickly at the moment. And they're quite interesting, because to some extent your HSDPA is, if you like, the bug fix for 3G; it makes 3G work properly. You get reasonably good download speeds, you get quite decently low latency, depending on the spectrum used you get okay coverage. It's generally made 3G into a more day-to-day useable technology, and HSUPA and HSPA Plus will improve that still further.

As I say, the moment is mostly focused on PCs. Although there are a number of HSDPA handsets, even a handful of HSUPA handsets, they're pretty few and far between at the moment particularly in terms of being used in anger for anything other than occasional web browsing. I'm expecting this to change over the next few years as it starts to become more feasible and more desirable to run the Voice over IP over the 3G network. It's possible already, and there's a few operators who are playing around with it, as well, as well as a lot of separate standalone challenger software providers, things like Truphone and Skype and Fring. And I think that running VoIP over the 3G network becomes a lot better in terms of quality and in terms of spectrum efficiency with 3.5G and beyond.

Lee: Dean, for the purposes of those listening out-with the UK, because you're in the UK.

Dean: Yeah.

Lee: when you spoke about the Hutchison 3G and dongle there, how much do you pay a month for that?

Dean: I'm paying £15 pounds (~30 dollars) a month, including tax, for 3 gigabytes of data on a 12- month contract with a free modem.

Lee: Okay. And what speed, are you getting?

Dean: Well, it varies; depends where I am. Most of the time it's a couple hundred kilobits a second; but it gets up to about 800, 900 on good conditions. It's sufficient, I would say. Sometimes it drops down, particularly when I'm at my local Starbucks as a basement and it may vary, I'm lucky if I'm getting much more than 100 kilobits. But frankly, it is useable for most applications, and when I'm in good signal coverage, it's fine for, say, running Skype over.

Lee: Okay. And one of the HSDPA handsets I think everybody will know, a lot of people that have not heard of HSDPA --

is the Nokia N85, correct?

Lee: So, for example, I've got UK data SIM, as well, which I use when I am back there, and I pay 12 GBP a month, which is 24 US dollars a month; it's unlimited. And I actually get 1.8 meg in quite a few of the cities.

Dean: Well, that's good.

Lee: That means I can access the Google apps on my mobile phone, place voice calls over 3G free of charge around the world using Truphone
(00:30:07)
Dean: Hmm.

Lee: and I can also bluetooth it to the laptop for Internet access. So things are moving. But you had mentioned to me -- I may be going off topic; but you just informed me about your new roaming deal. Do you want to just mention that?

Dean: Yeah. I was going to say, actually, one of the things that Hutchison 3 does which is very unusual and which has caused quite a bit of consternation in the industry is, it doesn't charge a premium for data roaming. So I can use that modem when I want another Three [Hutchinson] network, and they have them in Denmark, Sweden, Italy, Austria, Hong Kong and Australia, without paying a roaming premium. And I think that that's a very interesting approach and one which I suspect doesn't sit very easily with a lot of the operators who are reliant on roaming charges both with voice and data as a source of margin.

Conversely, I've got a T-Mobile account, as well, and that charges me £7.50 GBP; that's $15 dollar per megabyte when I'm roaming, even when I'm going from the UK to Germany, their sort of home country. I imagine they have a huge fiber between the UK and Germany, but it still costs a huge amount. It's vastly cheaper to buy a satellite modem.

Lee: Okay, because I'd been speaking to Brough [Brough Turner] the other day and we'd been speaking about rip-off data-roaming rates harming the industry, and it's not just harming the industry. What we're doing is, we're blocking innovation, because you just can't stay on the Internet via your cell phone and be mobile at the same time.

Dean: There are some improvement in data roaming; but frankly, there's still one or two zeroes too much in there.

Lee: I wonder why we even have the concept of data roaming.

Dean: That's a very good question. A lot of it has to do with the actual structure of the cellular network where my understanding is that most of the data traffic will generally be back-hauled through to the home operator's infrastructure rather than breaking out onto the Internet locally. And I think the assumption there is, when it was designed was you would be using the operator's or your home operator's services rather than the real Internet. If you're just accessing the web, there's no reason why you shouldn't be able to sort of break out locally in whatever country you're in subject to maybe some content filtering or something, I guess.

Lee: So you've hit upon a key issue. Years ago, I had been arguing quite furiously about the whole concept of home-network operator's a very bad idea for everybody and that basically people want to build networks, well, they should have beacons offering you connectivity, and your device should be able to scan these, offer you connectivity options at set prices and you connect locally. This whole notion about back-hauling you off to some other country just because you took out a SIM card there I find quite appalling, but do you see any change in that direction?

Dean: Well, I suppose the largest change is going Wi-Fi, which has sort of proven that concept to a degree, perhaps not always with a greatest deal of user-friendliness, but you can and do use Wi-Fi on a PC from whoever the local providers are. I've also seen some movement ... one of the nice things about having the USB modems for PCs rather than the embedded 3G modems, which theoretically seem more elegant, is if you want to, you can buy another local one [SIM]. I know in some countries you can actually rent them for the duration of your stay, paying local prices.

Lee: Not exactly seamless.

Dean: It's not exactly seamless, no. But it is certainly some way towards that model. You may find that with WiMAX, you are also more able to. But the problem is, a lot of this would be contingent on the connection manager's software than your PC or in your phone, and that's an area which is lacking standards and it's also lacking at the moment the motivation of people to standardize. When you consider that a lot of particularly the phones are sell-through mobile operators, they're hardly likely to specify a software layer that allows you to use one of their local competitors in another country.

Lee: Okay. Do you think long term, we're going to can the notion of a home operator? If we can the notion of a home operator, that is huge structural, fundamental change within the industry. Do you see this happening long term?
(00:34:55)
Dean: Not easily. Maybe for some users. I mean, you've got to bear in mind that the majority of users don't roam that often. There is a slight difference in, say, North America, where you roam nationally outside of your operator's coverage areas. But we're talking about international roaming. Apart from business travelers and a few other frequent fliers, it's one of those annoyances which doesn't cause enough pain for the mass of consumers, and the pain it does occurs once or twice a year on holiday, frankly the best way to resolve that is probably through regulation rather than necessarily needing them to sort of select different operators each time they get off the plane. There's also a whole Lee of issues around numbering. It's fine if everyone uses a Skype ID or an email address or email number or whatever. But as long as we've got ordinary telephone numbers, there's a whole range of issues with how you get inbound calls.

Lee: Okay. So can you pass comment on let me begin this question again Dean. At the moment I'm playing with the Truphone who are going to be speaking [at eComm 2008], and I can pick up my cell phone and place a call to something like 1400 free of charge.

on my Nokia 85, I'll speak to the wireless-access point in the house and it gives me a very good quality call and I don't pay a thing and I'm calling landlines largely in the United States from Austria.

Lee: And when I'm in the UK when I'm using my data-roaming SIM there, I can just launch a call over 3G and be calling again to the States free of charge on my cell phone.

Lee: So how do you see these third-party Voice over IP over 3.5G players?

Dean: I see them becoming increasingly important both on a standalone basis and in partnership with the traditional carriers. As I said before, the traditional carriers ultimately have to go to Voice over IP if they want to do 4G; the question is how they get there and when they get there. And I would argue that one of the ways for them to gain experience of full mobile Voice over IP is to partner with people who are doing it already. There's a whole sort of range of reasons why that is.

Lee: Why do we care about a mobile IP?

Dean: Well, as I say, what do we care? You shouldn't necessarily as an end user need to care. The operators, as I say, firstly, they're going to be forced into it ultimately by 4G anyway.

Lee: But why do they have to go to 4G?

Dean: That's assuming ultimately we want to have higher and higher bandwidths and better capacity-utilization, spectrum is a finite resource. So if we want to have in theory mobile broadband and ever-faster mobile broadband, then we have to look at everywhere we can to optimize the spectrum we have access to. One way of doing it is using IP by using some of the essentially the sort of multiplexing characteristics and pushing intelligence down further into the radio network. Certainly once you get to a certain point, it is possible to get more voice calls per megahertz per cell with Voice over IP than it is with today's circuit switching.

Lee: Okay, because when I was at Hutchison, the bandwidth usage of VoIP was much greater than TDM, the bytes on the wire.

Dean: Yes, that has been the case. But certainly you have issues like packet overhead, which is true on the initial 3G networks. As you get to later generations of HSPA and then LTE, there is things like robust header compression, better packet scheduling and a range of other techniques in terms of, say, the receivers, which actually improves the spectrum efficiency above that of circuit switching. Sort of the crossover point comes around about HSPA with all of the sort of optional radio tweaks turned on, and then from then on there's a definite benefit.

Lee: Are we limited in processors and handsets to achieve that?

Dean: Yes, and by extension also power; however, one of the things there is the ability to optimize that, and it hasn't been explored. There's been a lot of activity over the last three years on optimizing Voice over IP over Wi-Fi on phones; but we're certainly not there on looking at the cellular side of packet voice yet. And one of the things that I'm aiming to perhaps try and capitalize is some more appreciation of the fact that that work needs to be done, and ideally it needs to be work done before the mobile industry is forced into it by LTE.
(00:40:28)
Lee: Okay. So I cut you off on commenting on third-party VoIP over 3G ...
the likes of Truphone.

Dean: Yeah. So I think that there's sort of certainly three or four companies that are well-known in that space: Truphone, Fring, Skype, some others like Challenger are doing it and a few more, as well.

Lee: But Skype is only on Windows Mobile, and Windows Mobile, am I allows saying, sucks very, very hard.

Dean: That's coming back to what I was saying before about --

Lee: I'm talking about my mobile.

Dean: Yes, but there's mobility, nomadicity. It depends on the use case. The way I see communications generally is, people are fragmenting the ways in which they communicate with other people, depending on their precise circumstances and preferences.

And so there is a valid-use case, which is if I am a mobile worker and I have a one-hour conference call where I want to call into a U.S. number, then I may well do that from a PC. And if that's the case, whether I'm using 3G or whether I'm using Wi-Fi, there is a usable ... actually, I prefer the PC for that type of call, because it means that, for example, I can look at a presentation on the screen, I can look at the website of the client, the customer or vendor that I'm talking to. So in those circumstances, you might well use a VoIP client on a PC by whatever bearer.

Conversely, for handsets, one of the things that I'm thinking about is whether you might want to blend Voice over IP with other applications. We're very early days on this, but certainly the general concept of mobile VoIP mashups is one that has been sort of mucking around quite a lot recently. At one level you can have voice inside a game; but it could also be social-networking oriented, it could be encrypted voice, it could be mobile voice as part of a corporate application. And so I think there's going to be some interesting innovation around that area over the next few years. I certainly don't expect it to suddenly account for a big chunk of the total number of voice minutes from a handset; but it could become an interesting share of the voice-over value, however you want to measure that.

Lee: As you say there, it may not end up being huge. Certainly in short term in terms of minutes, but you may find others enabling applications ...

Dean: Yes.

Lee: I don't want to use the word "converge", but including voice in them --

Dean: Yes.

Lee: -- which make a lot of value in those minutes.

Dean: Yeah, yeah. And at the moment, we're still really exploring those. It could be consumer applications; it could even be things like recording voice calls and using a phone as a dictaphone which might use this; it could be advertising-related. It could be customer service; it could be driven by business processes and enterprise applications. Now, in some of these cases, you could do things by circuit-switched, for instance, as well, if you had the appropriate APIs. But there are some things that will evolve that will be VoIP only. One very clever concept that someone suggested was around from a gaming point of view using stereo cues to locate people and so that you could potentially use Voice over IP with sort of all the other positioning technologies so you could hear your teammates behind you and to the right if you were wearing a headset, let's say.

Lee: Okay. Can you pass comment on 4G, what is it, when is it happening?

Dean: At the moment, what is it? At the moment, 4G is a marketing term used by all and sundry for different things; however, officially 4G will be a set of technologies defined and agreed by the ITU, the International Telecoms Union.

My understanding is that we're currently going through -- I haven't looked into the sort of the full regulatory process here -- is that we're going to go through a set of candidate technologies being proposed to be 4G based on some criteria. I'd imagine those are going to be LTE, perhaps the next version of WiMAX, which is 802.16M, I believe, and possibly CDMA/UMB, as well as maybe one or two others; there's possibly going to be a Chinese one and, you know, whatever else might come out of the woodwork. Now, that in theory will be sorted out, I guess, over the next year in terms of defining what is a 4G technology and what is not.

Then we have a whole range of issues around allocating spectrum for them, getting test technologies up and running. Rollout of networks, as I say, you might see a couple at the end of 2010; but I think they're sort of the big, round ramp up comes in 2012, 2013, 2014.

Lee: So our industry may have spent huge sums of money on 3G licenses, only to find itself quickly being run into 4G.

Dean: It sort of is; but one of the things I think you'll see, that 3G and 4G are starting to blend. Certainly from a spectrum point of view, you probably won't have dedicated 4G spectrum; you will have spectrum that's usable for 3- or for 4G. So I don't think there's going to be as definitive a cutoff as we saw with 2G/3G. I think people are going to be more migrating rather than trying to change everything overnight.

Lee: Who gets to play in the 4G game, then? Who gets access to that 4G spectrum?

Dean: Anyone with lots of money, I guess.

Lee: Will we see auctions again?

Dean: Yes, absolutely. I mean, I see auctions; I see the existing 3G operators being able to reuse their spectrum for 4G if they want. You're moving a lot of territories towards what's called spectrum neutrality or technology neutrality, where as a service writer you basically bid for spectrum and then within the constraints of what you're allowed to do in terms of interference and so on do what you like with it. If you want to deploy a 3G technology. oh, great. Want to deploy a 4G? Fine. And then you have to make a decision about the business models, about whether you can get multiple-mode devices which can cope with all of these, whether you've got a business case for the 3G only or 4G only, whether you want to do backwards compatibility to 2G, whether you want to do hybrids with Wi-Fi and WiMAX. It's going to be messy, and there's probably not going to be a single unifying theme there.

There's also a whole range of issues around the radio network, which needs to be looked into. I mean, particularly around the performance of things like beam forming and MIMO, which in theory are key elements of all the 4G radio technologies, but actually in reality are pretty poorly proven as a sort of scalable, mass-market, wide-area technologies.

I think one of the things that's going to crop up over the next ten years, and see if you can realize this, the RF stuff isn't as easy as they think, either because of interference or because of power issues.

Lee: Who thinks, Dean?

Dean: Well, a lot of the application providers and some of the network operators just think that we're going to end up with continually scaling mobile bandwidth, for example, and mobile capacity and that the phones will follow and everything will be good; it'll be like home broadband on the fixed network where you go from ADSL, to ADSL2, to ADSL2+ to VDSL. It's not as easy as that. And I was talking to a test vendor yesterday who is sort of raising issues around the performance of individual brands of handset, for example, HSDPA; and in fact, he only needs one like rogue handset with a poorly performing chip set to actually affect everyone else in that cell because of the way the radio networks are being designed. So it's one of those areas that's not as easy as it looks.

Lee: Okay. Now, you touched on open spectrum there, and I haven't had time to look into it because I've been so busy organizing this conference. But I gathered that the OFCOM, the UK regulator, was following the FCC in terms of planning to allocate open space; and if this is true, it also seemed that OFCOM was at odds with the European Union, who were more on fixing a spectrum to a particular application.

Dean: The European Union is also going down that route. OFCOM is one of the louder advocates of technology neutrality. There is a European Commission thing called WAPECS, which is around wireless-access policy, and that's a heavily contentious issue on how technology neutrality is brought in. I think it's one of those things that you were going to see, the regulation, legislation evolve over the next couple of years. Let's say the UK is one of the greater advocates of flexibility.

On the other hand, it's worth saying that I think some of the aspects haven't been fully explored, particularly a lot of the standards, say, some of the 3GPP-defined bands for things like UMTS have been defined and the conformance tests have been defined in the expectation of single-application spectrum. I don't think it's necessarily the case that there's been as much consideration given to the testing and conformance as standardization aspects, for one thing. I think it's possibly some of the standards are going to have to be gone over again and looked at to see whether the assumptions are still valid in the case of technology neutrality.

Lee: Okay. So I also heard and, again, I just haven't had the time to look at this, do you know if Google had been aiming at acquiring, or at least rumors of it, UK analogue TV spectrum when it becomes available over the next few years.

Dean: Well, I mean, I would imagine that Google, given its currently stated interest in the U.S. 700-megahertz options, I'm sure is looking at spectrum available elsewhere. It would be strange for Google to have a U.S.-only plan for spectrum, I think, even though the U.S. is obviously sort it's home market. So I'd certainly imagine that it is, particularly because there's also European Commission looking at whether it will be possible to run non-TV services in analog-TV spectrum using what's being referred to as the digital dividend. And certainly that's an area that the European Commission and the European regulatory communications agencies have been looking at.

Lee: Okay. So have you specifically heard these Google rumors towards the UK market?

Dean: No.

Lee: You haven't heard this.

Dean: No, I haven't heard this specifically; but it doesn't surprise me.

Lee: Okay.

Dean: Yeah, particularly because the [UK] TV spectrum is in the same general band as the U.S. 700 megahertz; and I can't remember the exact band that the analog TV is in, but it's something like 470 to 860 megahertz. So clearly, if Google was ... well, let's hypothesize that Google wins the spectrum in North America for 700 megahertz. If it could essentially reuse the same products in other markets, which also have approximately 700 megahertz frequencies, then clearly they'd want to look at that very hard.

Lee: The EU seems rather fragmented on this approach to spectrum allocations, so I wonder how easy it would be for them to move beyond the UK and acquire spectrum in the other European countries.

Dean: It would be patchy. Again, there are attempts in Europe to do a sort of a harmonization-lite is probably it; so it might be harmonization with exceptions, or it might be there are certain things which are optional, but the options are fixed. I don't think you're going to have the same situation as you do with GSM, where it's like 900 megahertz across the whole of Europe and 1800 [megahertz]. So I think it would be less clear-cut than that, but not the total free-for-all.

Lee: Okay. And I don't know too much on RF side, so do you mind me asking about the 700 megahertz and that particular frequency range. Is that rather low in terms of range?

Dean: Actually, in terms of range it's very good. Roughly speaking, the lower the frequency you get better range, you need lower power. It goes through walls better, but you get lower capacity.

Lee: Yeah, I had it backwards. So how limiting do you feel the bandwidth is there?

Dean: Well, it depends on how it's deployed. I mean, in theory you could have one 700-megahertz cell tower covering a huge area; but then it would be sharing comparatively small amounts of the spectrum for everyone in that area. Now, the other way you do it is, you try and combine it cleverly; so maybe you use your lower frequencies like 700 for rural areas, and you use higher frequencies in places where you've got more cell sites in town. Now, that then depends on whether you're starting from the position of having lots of cell sites like the incumbents or whether you're a new entrant like Google. So it's a very complicated set of criteria to try and optimize for. You also have for any given location, it's easier or cheaper or more expensive or more difficult to get hold of new cell sites. There may be regulations against it, or you may have problems with getting power and back-haul there. And then also you also have the possibility of doing all of this indoors using things like femtocells.

Lee: Okay. And we should wrap this up, so I wanted to drive towards this question. When can garage-based hackers -- you know, two men in a garage and a dog, as you put it -- put their attention on the radio side and get out with this, having their hands tied by mobile operators in order to actually innovate?

Dean: You could argue that the application there, you already can. If you're prepared to port across multiple different handset operating systems. In terms of when can you actually hack the radio network, I think that that will be a very long time coming in terms of you coming up with your own radio protocols and being able to play around with them. There is a finite amount of radio spectrum, and there is a risk of creating what's called the tragedy of the commons, where you let everyone do whatever they like and you create so much interference that everyone ends up with nothing. And so I don't think that we're gonna see regulators get out of the way on spectrum, possibly ever, although there are possibly grounds for having certain defined parts of spectrum as playgrounds for people to experiment with. But I certainly can't see the regulators sort of basically turning off regulation on 900 megahertz or the sort of main transmitters, not just for the communications reasons, because all the other stuff like military and radar and emergency services that need to be protected.

Lee: Leaving aside people being able to play about how they wish, how soon do you see people being able to engage with open spectrum in terms of, say, the likes of Google if it wins spectrum? Do you see this coming along more in the UK, more of this where the frequency has been won by somebody, but that somebody's committed towards making that open towards whatever they wish to achieve and let end users actually play on a piece of spectrum that they won?

Dean: I certainly see wholesale models becoming more prevalent, where you have maybe Google or someone else who builds out an infrastructure and then comes up with ways of wholesaling it to other service providers. I don't think that you would necessarily be able to do that down to the individual or developer level for a very long time. I mean, I think it could be quite difficult to have a sort of Google API for the radio network, where you essentially define your own capacity because of the need for physical infrastructure like cell sites. You know, there are a lot of constraints, both technically and commercially, for whoever is the spectrum operator.

Lee: Dean, can you tell us what is meant by open spectrum and what the opportunities are?

Dean: I have to say, it's not a term that I regularly hear. There are so many uses and misuses of the word "openness" in mobile at the moment. But I suspect it could be interpreted in a lot of different ways. I mean, what's your argument for that? What's your interpretation of "open spectrum"? What do you have in mind?

Lee: That you're free to experiment with applications at that frequency rather than be bound and committed legally to a given application.

Dean: Okay, I'll go another stage further down the rabbit hole. How are you defining "application", because, I mean, there are so many --

Lee: Voice.

Dean: Well, you already can. I mean, there's nothing stopping you doing that. I mean, we've already talked about open access or 2- or 3G networks. With an open device on essentially a flat-rate data plan, you can run whatever application you like. You're a little bit constrained on the quality of service, the coverage of whatever service provider you're using. But at application level within those constraints, you're free to play around. There are some operators that have restricted terms of service which say you can't do VoIP or you can't do Bit Torrent, and they may have packet inspection gear. But that's certainly not all of them, and within reason if you've got an application which runs over the top, whether it's social networking or whether it's ERP, you can run that.

Lee: Dean, are you able to pass comment on open spectrum defined as unlicensed spectrum that's for use by all, a commons type model?

Dean: Right. So there, you're talking about the equivalent of, say, 2.4 gigahertz, what used to be called the industrial, scientific and medical FM and there's a couple of other bands, as well, which is where Wi-Fi is, where as long as you conform to certain regulated characteristics in terms of sort of total power outputs and emissions into other bands, you can pretty much do what you like. Clearly, Wi-Fi in particular and various other models anything from garage-door openers to microwaves ovena have proven that there is value there. What there isn't at the moment is any particular concerted lobbying or regulatory effort to get more of that. It was interesting at the World Radio Congress at the end of 2007, there was very little noise that I heard about getting greater level of spectrum allocated for that type of purpose. I don't think it's been adequately proven that, say, the 2.4 band is too congested in most places or that other bands like 900 megahertz in the U.S. or I think various things in the 5-gigahertz range are now unusable. There doesn't appear to be any obvious political or regulatory motivation for extending it. I've asked a number of vendors and regulators before whether they liked to see more unlicensed spectrum, and the answer generally comes back, "We think there's enough."

Lee: Okay, Dean. Thank you very much for your time. I very much looking forward to seeing you next March in Mountain View at the Computer History Museum for the eComm, the Emerging Communications Conference. So again, thank you, Dean, and I will see you there.

I never did understand the media fanfare surrounding the open network claims by Verizon and AT&T recently because I could not see what the news item was. So on a fact finding mission ahead of the 'What will drive wireless innovation?' Panel which (so far) features:

  • Jonathan Christensen, Skype (General Manager, Audio & Video)
  • Rich Miner, Google (Group Manager, Wireless Platforms)
  • Christopher Allen, iPhoneWebDev.com (Founder)
  • Chris Sacca, (Angel Investor, former Head, Special Initiatives, Google)
  • Paul Golding, paulgolding.com (Technologist)
  • Benoit Schillings, Trolltech (now Nokia) (CTO)

I decided to ask around in case I was missing something. I put out a request here regarding Verizon and one here regarding AT&T (both of which I also copied to telecom mailing lists). I've also put out requests for a Verizon and an AT&T representative to appear on the panel but have not heard back. I also hold the door open to both Verizon and AT&T to publish onsite any response they see fit.

It is interesting to further note there is not a single Verizon or AT&T attendee registration (as yet). But there are strong T-Mobile USA registrations and lower Sprint registration to date. Verizon and AT&T are also not members of the Open Handset Alliance whilst T-Mobile and Sprint are. It is getting harder not to draw the conclusion that both Verizon and AT&T are not interested in helping foster the mobile handset as a platform for innovation and any use of the word "open" is to score corporate PR points only. But first let's give them time to respond.
Today I found myself on Squawk Box along with a host of other callers discussing the reasons behind the upcoming eComm conference. It can be heard here. I really enjoyed it and had quite a laugh during the call (around minute 40 I just had to let some of the laughter I'd been building up out)

Thanks to all the folks for calling in and thanks to Dan York for hosting it!
As promised the audio for the Skype interview can now be found over at ITconversations here. For anybody interested in the future of Skype, it's well worth a listen.

The following interview is with Jonathan Christensen who is the general manager of audio and video at Skype. It took place last Thursday (31st January).
An audio version is likely to be made available within the next ten days or so courtesy of www.itconversations.com. I'll keep you posted.


Lee: Estonia of all places. I want to divert to travel but if I do I am scared I am going to get shifted on because I will be told in half an hour, "Okay, your time is currently done asking any questions". So, I will begin here just in case that happens. Now, can you tell me why you think eComm, the Emerging Communications conference is so important?


Jonathan:
Sure so, I have been working in this space for something like ten years and I have been calling it, instead of eComm, I have been calling it rich communications for all that time. It all started for me when I was probably at a Pulver Show [circa 1998] maybe one of the very first VON Europe's or something like that and there was a bunch of people talking about SIP and, prior to that, we had all been talking about H.323 and MGCP and there was this whole revolution going on in telecom about how you break the switching architecture apart and how you use IP networks for transport.
I was working for Microsoft at that time and Microsoft had some play in that space because, I guess, people were prototyping on Microsoft operating systems and so we were getting volumes, some server licensing volume out of it or something. That is why I was tracking it and I was involved in the group that was kind of targeting that industry segment and, when the SIP thing came along, suddenly a bunch of lights went off in my head, or on, I guess, in my head.
And, SIP's initial vision, and I think still, that people who are really active in that community have this shared vision of a very generic session management protocol that could manage any kind of session. So, video, text, presence, audio, all of those things and merge them from an application perspective so that the user could chose any of modalities that they saw fit, data sharing for example, all within the context of a very light weight and web-based programming model.
So, as opposed to the old world, suddenly this was about text-based protocol that was human readable and extensible to any format and, I mean, that just seemed so incredibly powerful to me. I ran off and started making a lot of talks and recruiting people inside of Microsoft to take a look at this and eventually it culminated with the formation of a new group and we started building a client and a server and over time that evolved into what is now a very rich enterprise offering.
But nothing for the average consumer to see, and it wasn't until Skype came along and kind of closed the loop on the consumer side, in terms of functionality, that we finally saw this multi-modal experience in the wild and in consumers' hands in a way that was super usable.

I think it really represents the first major innovation in this space since the introduction of the telephone system. And right now, we are just at the beginning of where the possibilities are. And so, I think I see eComm is focused exactly on the right spot where there is going to be an explosion of new rich communication services on the Internet platform..


Lee: Thank you very much for that. Could you briefly outline the subject area that you will be keynoting at eComm?


Jonathan: Sure, so what I am planning to do is talk about kind of a brief history of VoIP, what its application were? What was driving those applications? Why were people interested in VoIP from the telecom side, from the consumer side, from all the different segments?
[I will] Talk about the emergence of Skype as the first practical mass market of a VoIP application and the first consumer business that got scale in that space and then bridge that to this area of rich communications and talk about where we're headed in terms of rich communications for the mass market.
Lee: Okay, that leads me on to ask you - you are helping to lead initiatives for voice quality at Skype - can you elaborate on what these initiatives are?
Jonathan: Sure, this is an area where I could talk for hours and hours.

There is a whole range of opportunities and also problems that come when you move from the circuit-switched world which was very deterministic but very narrow in terms of the application - like you can get voice across that channel and that's about it - and you can get it only in the standard format that was adopted a hundred years ago - so 8 kilohertz of sampling and roughly 4 kilohertz of signal and tin can sounding kind of voice but it always got there.

Suddenly with the Internet, you have the possibility to do so much more but you also loose that deterministic quality. There are so many things that we have to do to get the whole thing right and it's like a daisy chain. On the send side, you have to think about the microphone and then the sound card and the sampling and the coding. Then you have to send it correctly and you have to know something about the network when you're sending it: is there packet loss on the network? is there jitter? is there delay? What is the bit rate that is supported on the network? All those things that you have to optimize for - all of those situations. Is there jitter in the system that you're using because other applications are taking too much CPU? All those things.
On the flip side, we have to do exactly the same thing so we have to make sure that the incoming signal is being handled correctly and optimized and played out at the right rate to avoid the effects of packet loss and jitter and delay in the network.
We've got a big team of researchers and developers who are constantly working on solutions to the problems that you see in the vagueness of the network [interfaces] and [on] all of the devices that we want to support. They are doing fundamental work in all of these areas - in speech coding, in packet loss resilience and echo cancellation, all of these areas.
For example, in 2007, we introduced an entirely new echo cancellation scheme and, for the first time, you can have echo-free conversations hands-free on a regular laptop. It also works on the Mac; that is definitely a first for the Mac in terms of any useful echo cancellation. Today with Mac Book Pro, you can have an extremely reliable conference call scenario, I mean hands-free scenario, with your laptop just running Skype.
That is the kind of stuff that we are optimizing for and the kind of scenarios that we're trying to enable and doing all of this very low level work to make this stuff work. And, so far, things are going pretty well. We have a lot more work to do and there are so many more opportunities as well in the video space but this is what kind of gets us excited in the morning and working on the space.


Lee: Okay, that leads me on to ask a question about high definition voice: wideband audio, 8 kilohertz to 16 kilohertz. I see it in the medium to long term being a growth market. Can you tell us what the state of play is at Skype over codecs? More specifically, is Skype going to continue using Global IP Sound's iSAC codec? And can you just generally comment on evolution of wide band voice codecs going forwards?


Jonathan: Sure, only the old installed base clients are still using iSAC; so in 3.2 we introduced a new in-house developed wide band codec called SVOPC. If you look at the call details and the advanced options, you can see actually which codec is being used for any call; in the newer versions of the client it typically says SVOPC. SVOPC stands for Sinusoidal Voice Over Packet Codec. As I said it was in-house developed; it's a wideband 16 kilohertz codec. It is resilient to packet loss and it does an excellent job with background noise and things like that; as well, it's fully integrated with the other components on our stack, our echo canceller, our noise reduction and all those things.
And, we continue to iterate it. Since 3.5 actually, iSAC has been completely removed from the client and we are now optimizing 100% on our own internal codecs. I think, in terms of things that I see as important for voice quality in the codec space, there is a couple of different things.
One is moving yet to the next level of sample rates so going to ultra wide band. Probably not doubling the sample rate because there's sort of a diminishing return but adding a few extra kilohertz on top makes a noticeable difference and we are doing lot of experimentation with moving up the chain. We also need some cooperation from the device manufacturers because the device needs to support that [the additional bandwidth] on the sample and on the play out. But, all the good quality USB headsets, for example, support the input and the output that we need to have a noticeable difference for the users.

We also see that bandwidth extension of narrow-band calls, sort of artificially recreating part of the wide-band experience for the Skype user who might be talking to a PSTN end point, is showing a lot of promise in our labs. So we think that there's a lot of really interesting work to do in both of those areas, both expanding to wider band and recreating some of the lost signal in PSTN and mobile calls.

Lee: Okay, that nicely leads me onto another question I have, which is maybe a bit of an awkward question, so I do apologize in advance. Skype is four years old and the good point is, it was, in my opinion, the only real innovation in the telecom industry over the past ten years, aside from the switch to mobility, to mobiles. Because of the stagnancy and, in terms of telecom innovation, the desire is there to hold an eComm conference.
But, four years is a long time in Internet years and many of us feel disappointed that the changes over the past four years have been incremental. So, what I would like to know is do you see something less incremental coming along, out of Skype?


Jonathan: Yes, I can't pre-announce stuff and I definitely don't want to shout about vaporware and those kind of things, but what I would say is that, I tend to agree with you or share your frustration a little bit. There's been a lot of, like, feature optimization and not so much of the big items that would grab everybody's attention but, looking into our 12 to 24 month road map, I'm really, really excited about the things that we're doing.
And, I think that there are going to be some things in that timeframe that are going to be, while they make perfect sense for us, and they're linear on our trajectory, they are totally non-linear for the industry. I think that, when you get to see these things, you'll agree. I think that the kinds of things that we'll be working on, and then the tweaks that will be needed, the optimizations that will be needed to make them really, really work well, will carry us for the next five to ten years, it's that kind of really powerful new scenarios and innovation that we're planning.
Lee: Okay, I'm finding myself smiling with happiness here, because I have a fair belief, that we're going to see something. I've got a million questions here and I would just like to ask more techie type question. Can you just pass a comment on the future of voice processing technologies? Where do you see them going?
Jonathan: Sure, so I think that the main goal that we share with others in the industry and what drives our team is this idea that we want to make distance irrelevant. You know you're sitting in Vienna, Chaim's in New York and I'm here in San Francisco and we're having a very natural discussion with wideband audio - and it's free by the way!
We want to continue to make the whole experience as seamless as possible, as natural and as life-like as possible. And I think, as I mentioned before, there'll be a trend towards the higher fidelity, better performance in the devices as well. So we need the help of the device manufacturers at this stage to realize that voice is not just about this old fashion PSTN-style voice. It's really about, high quality stuff. Video is a major initiative for us and making life-like video available in the mass market is a big goal for us as well.
And, we think - we hope anyway - that we're at the front of the pack. We're certainly investing very, very heavily in these areas. And we're hoping to make this stuff as good as it can be.


Lee: Okay, can I just jump in and ask, when you say devices, do you mean laptops or mobile phones or both?


Jonathan: Yes, all the above. It's an interesting space. In the laptop space they're so cost optimized sometimes that they really sacrifice on audio quality, even at the sound card level. So we run into sounds cards that, for example, don't support bandwidth above 16 kilohertz. We run into devices that just randomly introduce artifacts and noise into the channel. So, we really need the market to speak about that and to say, "We want better quality sound coming from the device and are willing to pay a few extra dollars for it." And on the mobile side, it's even trickier. It's a very, very complicated ecosystem.


Lee: Okay, we will leave on complicated ecosystem [laughter] - I will not ask you to expand there. Now Skype still remains an application which is tethered to the personal computer, that is, aside from the partnership with Hutchison 3. Now, when can we expect the average person to have Skype running on their mobile phone instead of needing to be tethered to a personal computer?


Jonathan: Alright, so, now you've got me back into the complicated ecosystem bit [laughter]. The difficulties here are political, religious and technical. So, I think the good news is that we have something like 200 Skype certified devices. We have devices in a whole range of different classes, from Wi-Fi phones to Skype applications running on gaming hardware and tablets like the Nokia N800 and Sony mylo; we have PC-Free phones that run on a broadband connection. All of that stuff is really interesting and starting to kind of put a wedge into the space but what we're really up against is that the mobile space is one that is particularly tricky. There's both good and bad news here; on the bad news first, it's really about the closed mindsets of the spectrum licensees.

They [mobile operators] are focused on getting their ROI [return on investment] for the spectrum and the networks that they have building out. And, what they don't get is that, at the same time, they are doing this enormous disservice to their customers and to themselves because they're not going to participate in the next round if they continue to think like this and it goes all the way through the ecosystem to the device.
So, for example even devices that have rich operating systems on them, typically don't open that API for the audio part. So, getting full duplex audio on a Windows Mobile device, or a Nokia, or any of these devices, and having access to the right speaker and the microphone with the right amount of latency, and [having] the IP stack to be able to make a VoIP call, just isn't happening. So, we've looked and looked and looked and we're willing to do the hard work but we found that in many, many cases, or most cases, it's just not something that's available there.
On the good news side, the reserves [for the FCC spectrum auction], I guess, have finally been met. The early news of today [Jan. 31] is that this C block of open spectrum has pushed past the reserve mark. This means that the spectrum will be heated up and running and will provide open network access. With that there's no way that the first crack in the dam hasn't been exposed. We'll start to see some very interesting innovation at the edges.


Lee: Okay, that again puts a smile back in my face, so, finally I would like to ask you, where do you see the future of communications going?


Jonathan: Well, a big question I guess and, having worked on the space for quite a while, I think that it's only going to get more interesting over the coming years since, well, like this open spectrum for example. You know, I just have to reiterate, I think that anybody who has not figured out that the Internet is the platform and that there isn't any such thing as walled gardens that will survive, or sub-networks [such as AOL tried] that are going to survive, those people are doomed. The intersection of these worlds is going to be chaotic. It's going to be violent. It's going to be messy for a while but it is going to happen, and the Internet will survive as the one open platform. You are going to see a trend towards extreme innovation at the edges - on the devices, in the PC platform, in software, all around the edge of the Internet.
I think that you are only going to see further disruption of the telecom industry and the emergence of totally new businesses that we can't imagine today. I think that [the] net result, that drives me every day, is that we're going to have this very rich, open, cheap and accessible communications. This is going to be not just a game changer for the telecom industry, but will be a change agent for all of humanity. So, a platform that allows us all to see each other and hear each other more clearly maybe makes us a little bit less crazy, less polarized and more open as a world society.


Lee: So, I am on bonus time here and if I could just grab a couple extra minutes, I would like to ask just a few questions on the fly. Now, you seem excited about the prospect of open spectrum. Can you elaborate on these hopes?

Jonathan: Sure so, breaking through the kind of closed world of the existing ecosystem is going to, I think, for the first time allow the scenarios that we've been driving, on the PC network and in the open Internet, to the device world. I think that's important because, as you noted early on in the call, the only real segment of innovation in the last 15 to 20 years, whatever, in telecom, has been in mobility. Increasingly, people are not tied to their home phone or their desktop but they're mobile; they're moving around when they're communicating; they're taking their devices, and their scenarios, and their communications capabilities with them. To the extent that Skype and other applications are going to have an impact there, it's extremely exciting.

Lee: So, do you see Skype being a possible tenderer in the open spectrum space?

 

Jonathan: I don't know that I can comment. I don't know of any specific plans for us in that space. I think that it's probably more likely that we would benefit from the open networks and from the providers who are better at that kind of thing - the building out of the facilities and the networks and maintaining them and managing the subscribers and so on and so forth. But, with that open access, we would expect that there's the opportunity to put the application into that world.

Lee: I just have one last question for you and that is, at the beginning you spoke of SIP and how it changed things - your media gateway controllers and your media gateways and soft-switches and so on. But, this was kind of like the 1996 to 1999 period and Skype did not use SIP. So, do you see fragmentation when it comes to signaling going forward? Or, do you think that, just like SS7, you'll end up with this monolithic global signaling network? Or, do you just see things becoming fragmented into different signaling systems according to the applications?


Jonathan: Yes, so just one clarification - we use SIP. Where, by comparison to the other operators, we are one of the largest SIP users in the world. All of our SkypeOut minutes and SkypeIn minutes traverse the PSTN via SIP interfaces, basically. So, we use it as an interrop protocol where we need to.

I think that the vision of the early SIP founders has been largely unreal in the SIP world. SIP is typically just used for these very mundane trunking applications, like the one that we have, or sending calls between two networks and it's just calls. The vision of multi-modal communications and rich end points has largely failed within the same. I think that a big part of this is that they didn't pragmatically just solve basic problems like NAT traversal, for example. They also evolved the specification to the point that it no longer had its lightweight appeal. So, we'll see, SIP will continue to be [the] dominant protocol in terms of this sort of narrowly defined scenarios but I think that, when it comes to rich communications, you are going to see more of this fragmentation. You're going to see some islands of providers who are just solving the problems. Just making it work for the user and not being religious about the protocol for example.


Lee: Okay, I very much appreciate the time you have given us and your perspectives as well. I have found them inspirational. So, I am very much looking forward to you opening the eComm conference with your keynote.


Jonathan: I thank you for the invitation.


Lee: Thank you very much for the call. Much appreciated.

Audio interview may be downloaded here in MP3 format (64 kbps, 28 Meg). If you believe you may hear a difference, a 96 kbps and 128 kbps versions is available (42 and 57 Meg, respectively). The run time is 1hr 2mins. Full transcript below.

Lee: Skype never liked your job position by the way... It crashed out so in your job position I will just mentally categorize you as a chief or one of the chiefs, would that be a quick summary if we just call you chief or co chief?

Brough: Chief technology officer?

Lee: You need to add all these extra words in here. It reminds me you know when I was at university, the person who used to pick up the litter; he ended up getting his name changed to litter abatement officer. So I have never been a fan of adding in words but I am only partly being funny. By the way if I ask you a bit something that is a bit cranky and is distressing of any nature, we will chop it out. Can you tell me Brough what NMS Communications does please?

Brough: Sure, the primary business is we produce platforms for people who are developing mobile value added services. We sell boards and software and media services, specialized media gateways, both voice over IP based connectivity, traditional PSTN connectivity, everything you need to do if you want to launch something like a ringback tones or voice SMS or video portals over 3G mobile video. We sell in the Americas, Europe and through the Middle East and Africa and all over Asia. In fact, Asia is our fastest growing area. It accounts for more than a third of our revenue. It is quite a bit ahead of Europe at this point. The sort of applications our customers make are all over the ballpark. There is plain old things like Converse is a customer and they make voicemail plus some newer applications. We have a lot of the large equipment providers like Alcatel Lucent and Ericsson use our components in various value added services but the interesting thing is the startup companies. You have somebody called Green Tomato in Hong Kong who has got an interesting mobile video dating site and things like that people using our video technology to do mobile TV on the Hong Kong CSL network and all sorts of interesting things going on inside China.
That is the primary business that is NMS communications. We have a separate wholly owned subsidiary called Livewire Mobile which focuses on actually delivering one particular service and that is ringback tones, basically caller personalization. It is very, very widely adopted in Asia. It has been launched in Europe and the US. So far, adoption in Europe and the US has been lack luster probably less than 10% in most places but is beginning to change. In Asia, ringback tones are 35 to 55% adoption so it is very, very popular thing and I see that happening eventually in the other parts of the world. So Livewire Mobile actually delivers services to operators like Vodaphone and Virgin Mobile USA and things like that. NMS communications delivers the platforms that people build interesting applications on top of.

Lee: One company, NMS is selling hardware in effect for others to build with whereas Livewire Mobile is a completed solution or set of solutions?

Brough: Yes, Livewire Mobile is delivering complete solutions and also offering complete managed services, white label services if the operator does not want to run it themselves so we do it both ways. I guess on the NMS side, yes, we are selling hardware. Of course the reality of anybody selling hardware is 95% of your development engineers are software people not hardware so the delivery vehicle is hardware but the reality is a development platform for software people which means it has an enormous software content itself.

Lee: I have understood and we have not actually chatted about NMS much and we have not even planned to chat about NMS but it is a burning question I have is that for me at least, I know the name NMS but it is not one that instantly spring to mind. But I have been told, not from yourself that actually behind a lot of large name providers, vendors and maybe Alcatel Lucent or one of these names, it is actually NMS is bought by these and then packaged, is this true?

Brough: Our components, subsystems and development software and so forth is inside a lot of major things like products from Alcatel-Lucent and Ericsson and Converse and so forth. The only place that I can think of it being repackaged is Ericsson resells the Livewire Mobile application, the solution as the Ericsson personal greeting service. Otherwise, we see Alcatel-Lucent, Ericsson, Converse and people like that as application developers who are using our development environments and our components.

Lee: That has at least clarified that. It is kind of funny, I have known you for so long and yet we have never chatted about NMS before. We always chat about everything else in communications. So what I wanted to do, what I was meant to do first was say Hey, Brough, please tell me why you are attending eComm? Why is eComm important? Why does it excite you, why are you coming along and why are you investing your time?

Brough: That is pretty simple. I go to shows for one or two purposes. Number one is probably to meet people and/or quickly grok a particular industry or an area that I am interested in and so I go to a lot of different conferences in the course of the year. I speak at a lot of different conferences.

eComm stands out because it brings together a bunch of innovators who are typically lost in the other shows that I go to. There is also a set of advance thinkers. Some are people I have met and know but who I only see once or twice a year and others are people that I know the name, I have read the blog or seen them quoted in the press and they are people I want to meet so I guess the issue innovation. I do not see a lot of that in a lot of the shows.

The other thing is the sessions look to be a lot more real than the majority of the shows I go to. The majority of the shows I go to, you are hearing people stand up and give product pitches and they have been lumped together into so called panels of related product pitches but even there, they are like arbitrarily lumped together and here, we are looking at a completely different format that focuses not on people giving product pitches but on people exposing innovative ideas and directions the industry might go in, emerging concepts and a fast pace, not... it is a very different looking show so I am very optimistic that this is going to be a good use of my time.

Lee: Great, you may know, I think I have said to you before, I try not to attend conferences because I get bored to tears. Because I hate marketing brochures, just give me the URL please. I only want to hear things I cannot obtain on the web. But it actually reminds me if you do not mind me going off topic is I have heard when I went to the NMS Connect 2007 and hopefully you do not mind me bringing up what you said there and you said there has been no innovation in 10 years. I am laughing here. Except Skype. When you said that when you were in a panel, an Alcatel-Lucent person sitting next to you, I do not know if you noticed but he did not give you a very good look when you said that hey, there has been no telecom innovation in 10 years.
He said triple play and you said no, that is a marketing construct. Can I get you officially on record as saying there has been little or no innovation in 10 years?

Brough: Sure, I think I would be cautious. I would use the word little but the disappointing thing about the whole voice over IP and I have been literally pursuing voice over IP since 1995 to 1996.

I have gone to all of the VoIP conferences since 1996. I have actually spoken to all of them but if I look at the VoIP industry, most of what has happened is that it is reinvented plain old telephone service as digital POTS over IP. It has not actually done something radically different. The biggest innovation in the telephone industry in the last 20 years is the advent of mobile where you actually get a personal number that belongs to you instead of one that you share with your family and which you have with you at all times. So if I had to say is there any innovation in the telecom industry in 20 years that I would point to mobile not to VoIP and that is disappointing.
Now, the reason I mention Skype was that it combines the idea of chat and voice and video in one user interface. The idea that you can determine if the person, when I start something, I typically look to see if somebody is really available and then I may say hey are you there? Can we talk in terms of typing text and then I actually place the call and talk to them if I indeed need to talk to them. So Skype is actually a different user interface, a different communications and another sore subject for me over the last 10 years has been wideband audio. The first session I ever moderated at VON in 1996, was a panel in which I was trying to promote wideband audio as why are we trying to make VoIP as good as total quality speech when toll quality speech is so poor, why are we not trying for something new and it did not happen until Skype came along and actually had wideband audio so I am on the record as saying

I am very disappointed in the VoIP community in the last 10 years of VoIP during which we have basically changed the underlying technology but not changed the service in any meaningful fashion. We are still doing basically digital pots.

Lee: I could not personally agree more. So in short, I take it VoIP does not excite you?

Brough: The concepts and the opportunity excite me and there are, I did not want to say there has been no innovation. There has been dribs and drabs of innovation here and there and there are many people doing things like Skype and there are all sorts of other things going on right now of trying to fold voice and video modes into different social networking things. There is a bunch of interesting stuff happening.

It is not that VoIP does not excite me. It is that I am disappointed that we have had so little progress in 10 or 12 years of messing around.

Lee: What would you blame on that? Who would you blame if someone is to blame? I get the sense by your laughter there that Lee, these are things I cannot say on the record. I do not know if that is what I am detecting but you can dodge around that question if you wish.

Brough: No, I think it has been fairly hard to get new applications into the telephone network. In the 90s, it was easier to get new applications into the enterprise. After all, that is where we got voice mail and auto attend and all the early speech reco stuff and it all came through the enterprise and worked its way back into the public network. With the advent of mobile which is still being run by a bunch of old line teleco people but in most countries in most of the world, mobile is at least competitive. There are two, three, four or more competing vendors.

So mobile has done a lot more, provided a platform for a lot more innovation than doing things in the fixed line network.
Going forward, I am very optimistic about the next five and 10 years. I do not know about the next one year because we are approaching a tipping point where there will be enough mobile internet bandwidth to allow you to do things like VoIP. We will reach the tipping point that when we got a few megabytes down and a few hundred Kbytes up for fixed broadband access, we suddenly had a whole flock of VoIP companies like Vonage and AT&T call advantage and 20 clones. That same thing is liable to happen in the 3G mobile industry in the next two to three years.

So there is a lot of excitement ahead and it may actually happen with some combination of VoIP and mobile just because the mobile industry has more competition and thus more opportunity for innovation, trying to wedge things into the traditional telco environments, it is a very stultifying place if you will.

Lee: So are you telling me that you find what I call "naked VoIP", that is a place to call, talk and end a call, do you find that exciting and do you think that will be profitable long term?

Brough:

If you mean naked VoIP replacing a fixed line telephone, which is what it is mostly, if you mean Vonage and things like that or cable VoIP that is what I call digital pots. It is not exciting. It is a commodity business doing something that was done with the old TDM infrastructure using the new IP stuff to do the same service, that is not very exciting.

Lee: I just wanted to clarify there. So when you see mobile VoIP is exciting, I am assuming you do not mean "mobile naked VoIP"?

Brough: No, I was saying that in the mobile space, because there is competition, even in advance of VoIP, we are seeing a lot of interesting applications. The mobile telephone industry invented multimedia messaging, that was supposed to be the coolest thing, it has not been widely used for anything except sending pictures but in Asia, we see voice SMS and video SMS as two services that use MMS if it is there but they work on any handset with a very simple well understood fashion and they respond to a human need.

So those to do not have anything to do with VoIP but they do have to do with communications innovation and they are happening in the mobile space because there is competition there and there is some openness to new ideas which you do not find in the fixed world so what I was saying is that I am optimistic about the next five years or so because I see VoIP capabilities becoming feasible in the mobile space, it is not that I want VoIP to duplicate today's mobile telephony but that I want the capabilities and the fact we have more innovation in mobile than we do in fixed to combine to produce something new that I have not thought of yet.

Lee: I completely accept that and maybe I am driving a point too hard here because I am actually wanting to go to one of my conclusions which I will share and we will see if you agree with it.

For too long especially on Internet, in chats and discussions and so on, people are excited about what we call naked VoIP, place a call, chat and end a call. It went over IP, let us get excited about it and this has been annoying me for a long time because I just see voice as something which can be imbedded in other places and that [telephony] is an application which hung off an electromechanical network and we are not in that position today. So imagine what you are saying is that...

Hey, you are not excited about your VoIP, naked-VoIP, but you are excited about is it being combined into other services and innovative applications, where it is imbedded and not primary focus.

Brough: Yes, exactly, that is the point. I am just saying that more

likelihood that will happen in a mobile environment than a fixed environment just because of the competition and the mind set. The point is to figure out what the new kinds of communication are that may or may not include live voice connections, but include a myriad of other forms of communicating.
Forget about VoIP, we are supplying various forms of mobile video technology most of it circuit switched, that has been embarrassing, but that is the way it works today, to people in Asia who are inventin